That’s because we are constantly testing, assessing and researching new and useful SEO strategies; and implementing SEO best practices in creative ways. SEO is a series of actions that ensure Google understands your structure. of your website and the content contained on it. It involves also improving your website to adhere to Google’s best practices guidelines. SEO is the process of improving the reputation of your site.
Your website should rank for these keywords as well. Keywords are something that you’ve heard of if you’ve ever spoken to someone about SEO. This is because most of the activity, methods, and strategies that are used to improve your rankings in Google search centre on keywords.
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This will ensure that you don’t receive a Google penalty in the future for using an incorrect shortcut. You will still need to optimize your website before search engines begin ranking you. Multinational companies may want to focus New Zealand wide across multiple areas and more competitive keywords. Firefly is a specialist in ranking companies against competitive companies, using innovative ideas and following best practices. Most agencies only cover the minimum.
- SEO and ranking organically can generate free traffic to your site, which is why we love SEO.
- Our SEO specialists in Auckland are focused on the things that will make your SEO campaign a success, and that will help you rank higher.
- This data is available to us for creating strategies around these “keyword opportunity” opportunities.
- We will also suggest any necessary changes to your site that will improve your position.
SEO is a highly-regulated field, which means that SEO performance can vary from agency to agency. SEO is relevant today more than ever. We predict that voice assistants like the Google Home or Alexa will make this even more important. On the other hand, if you want A Graduate Diploma is a better option if you want to become an e-commerce marketing specialist or a digital marketing expert in your company. Pure SEO is a leading Search Engine Optimization company in the world. Join us in our mission to provide digital marketing services that are industry-leading to businesses all over the world – all while you learn and grow as an individual.
This is where your SEO campaign should start. E-commerce websites, for instance, do not require the same amount content as service-based sites. The SEO aspect of the site audit involves creating a plan for your campaign.
Local Search – We ensure your business appears in a consistent manner on all directory sites and ensure Google can properly display your website searches. SEO can be used to improve your online visibility, even if you have been doing it for years. For instance, by targeting long-tail keywords, by adding a blog or improving your on-page technical SEO for existing pages. The primary purpose of an image alt tag is to provide a description of the image to help people with sight challenges better understand the content on the page.
The Writing SEO Copy for Websites Course teaches you how to produce effective website copy so that your website ranks higher in search engine results. All our trainers are highly qualified, have 10+ years of real-world experience and will provide you with an engaging learning experience. Our fully interactive online training platform is compatible across all devices and can be accessed from anywhere, at any time.